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Generations Now

Marketing to 50+ and Better

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The Generations Now blog goes deep on marketing products and services used by elders, seniors, Baby Boomers, and Generation X.

Photo of Ozzy Osbourne

Nostalgia in Marketing to Generation X, Boomers and Seniors

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Ageism in Advertising vs. Celebrating Elders

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Generations Marketing

Messaging For Humans: The Neuroscience of Communications

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Photo of children drawing with chalk on sidewalk

How To Get Started In Agile Marketing

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word cloud of many words relevant to tech company valuation

Chasing Tech Company Valuation Can Destroy Your Marketing

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senior man laughing with younger woman

Speaking to Family Caregivers

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Photo from Generations Campaign by Patek Phillippe

Appealing to Generativity in Marketing to the 50+ Customer

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Illustration of Baby Boomer

Squeeze on Middle-Class Boomers: Retirement, Senior Care, Insurance

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Generations Now, LLC

6162 View Crest Dr., Oakland, CA 94619
Business Hours: Mon-Fri 9am – 6pm

Photo Credits

Featured photo: Ozzy Ozbourne, rock star and former lead singer of Black Sabbath. Photo credit for header photo: By Kevin Burkett from Philadelphia, Pa., USA - Ozzy Osbourne in Philly, CC BY-SA 2.0.

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